Traditionally, data & AI companies sell and serve their clients in all industries by navigating the

The word "superposition" in pixelated white font on a maroon background.

of two parallel worlds of communication with inconsistent results - leading to generally poor outcomes

illustration of connected network with three person icons and connecting lines

Client engagement, which is

Rigid

Illustration of two blue boxing gloves punching with an explosion effect.
Heart-shaped collage of various face emojis displaying different emotions like happiness, sadness, anger, and love.

Feel-Based

Illustration of a turtle with an orange shell and green legs

Unactionable

Data visualization with a pie chart, bar graph, and network diagram.

Data-Driven Storytelling, which can be

Icon of three people in a circle with one person outside

Isolated

Icon of a figure with a clockwise arrow, suggesting refresh or rotation.

Reactive

Illustration of a confused person with question marks above

Poorly
Contextualized

Our mission is to equip our clients with the tools to bring those worlds together through strategy workshops that are:

Engaging

Productive

Actionable

Meet Our Founder

David has worked in the world of Data & AI strategy for over a decade, previously supporting F500 clients across all industries as a member of data & analytics strategy practices in both Big 4 and boutique consulting firms.

He is passionate about building actionable data stories and tools for clients – and has a knack for helping others make sense of complex use cases, navigate a lack of clarity and communicate more effectively.

Outside work, David is an avid photographer, sci-fi nerd, graphic design hobbyist, and (once he gets better at swimming) future triathlete. He lives in Dallas, TX with his wife and two cats. Reach out to learn more!